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Research Consulting Services

We provide valuable insights and powerful analytics that help companies uncover hidden opportunities, transform how they do business, and how to remain ahead of competition.

Our research approach

The amount of new and existing data circulating in the world today is unprecedented. As this growth continues, organizations should identify and capture the most valuable and meaningful information and turn them into competitive advantages. This why we believe that executives cannot thrive in the market on the long run unless they lead the way with powerful insights, solid information, and timely intelligence.

Ollen Group 360⚬ research consultancy service, intelligence, and research analytics consulting approach combines integrated qualitative, quantitative, primary and secondary research techniques, to provide you with a deep understanding of the main factors that are driving market changes, impacting your business environment, and affecting your plans to achieve your objectives.

Ollen Group is one of the leading research consulting firms and analytics consulting firms in UAE, Saudi Arabia and the Middle East & Africa region. Our research consultants include data scientists with deep industry and technical expertise in analyzing and managing big data and complex datasets. Our consultants have extensive experience in providing research consulting services, data analysis consultancy services, and data analytics consulting services.

Global Fragrances and Beauty Brands Strategy
Case Studies | Consulting Projects

Global Fragrances and Beauty Brands Strategy

Optimized retail experience and positionning for global fragrances & beauty brands. We optimized retail performance and customer experience for a major global beauty brand across 5 GCC countries. Thro...

What we do

We provide valuable insights and powerful analytics that help companies uncover hidden opportunities, transform how they do business, and how to remain ahead of competition.

Market Analysis

Market Analysis

Gain deep understanding of market dynamics, segmentation, size, trends, entry barriers, competition, risks, opportunities, and the overall resources and constraints relevant to your business and markets.

Competitive Analysis

Competitive Analysis

Analyze competitors within your current and target markets, the strategies and tactics that they employ across different aspects of the business environment to compete, and the competitive advantages that give them a market edge.

Benchmarking

Benchmarking

Measure products, services, and processes against those of organizations known to be leaders in one or more aspects and provide insights. This includes internal, external, competitive, performance, strategic and practice benchmarking.

Brand Audit

Brand Audit

Evaluate the brand position in the market, its strengths, weaknesses, and gaps. This includes internal branding such as mission, USPs, etc. and external branding such as logo, identity, visual assets, among others.

Mystery Shopping

Mystery Shopping

Measure quality of sales, service, and performance, and gather specific information about a market or competitors by mirroring common consumer behavior to test the habits deemed important to a specific brand or industry.

Data Analytics

Data Analytics

Access powerful analytics by leveraging internal and external data to make data-driven decisions. This includes inspecting, transforming, modelling and visualizing data to draw out actionable insights and make strategic recommendations.

How we help clients

Assessing target markets to design strategies

Assessing target markets to design strategies

We help through comprehensive analysis of target markets and business intelligence to adopt proven strategies and design action plans capable of achieving target ambitions and objectives.

Making sound investment decisions

Making sound investment decisions

We help identify strengths, weaknesses, red flags and gaps in investment opportunities and make sound recommendations leading to better decision making, allocation of funds and reduced opportunity cost.

Understanding key challenges and obstacles

Understanding key challenges and obstacles

We help provide an expert view of why challenges and obstacles are being observed across various aspects of the business leading to better problem solving and improving performance.

Uncovering trends to pivot the business model

Uncovering trends to pivot the business model

We help identify new trends, technologies, and approaches that can be used to improve, pivot and/or innovate the business model and overcome obstacles in creating, capturing and delivering value.

Improving decisions through real-time dashboards

Improving decisions through real-time dashboards

We help develop advanced business intelligence dashboards and visualization reports using PowerBi and Tableau to provide actionable insights and access to data that was perceived as inaccessible.

Auditing the digital landscape to find gaps

Auditing the digital landscape to find gaps

We help audit issues and gaps faced online, across various digital landscape aspects including marketing channels, search engines, applications, ecommerce, and virtual reality worlds, among others.

Auditing the offline landscape to find gaps

Auditing the offline landscape to find gaps

We help audit and identify key issues and gaps faced offline, across various aspects of retail outlets, stores, branches, manufacturing facilities from different views across the value chain.

Customizing research to match needs

Customizing research to match needs

We help provide tailored intelligence required on specific, sectors, companies, concepts, brands, products, customers, among others, by mixing different research services & methodologies.

Related Services

We can integrate our research services with other services to help companies develop innovative strategies and make informed decisions and designs.

Market Analysis

Market Analysis

Gain deep understanding of market dynamics, segmentation, size, trends, entry barriers, competition, risks, opportunities, and the overall resources and constraints relevant to your business and markets.

Strategic Planning

Strategic Planning

Define the purpose of your organization, establish realistic goals and SMART objectives, and set a roadmap with clear actions and stakeholders within the capacity for implementation and performance measurement.

Business Plan

Business Plan

Develop a plan setting out the objectives of your business, the strategy and tactics planned to achieve them, and the expected financial requirements and performance over a period of usually 3 to 7 years.

Feasibility Study

Feasibility Study

Assess the viability of a business, project, product or service to determine the likelihood of its success and how. This includes many factors, including economic, commercial, technical, operational, legal and financial feasibilities.

Ready to talk?

Contact us

Ready to talk?

Contact Us