"The fusion of consulting and design is a catalyst for innovation and progress. With passion and expertise, we can create transformative solutions that shape our world and inspire others to do the same."
April Lincoln
Partner
Our experience
Explore our case studies to see how we have helped organizations just like yours achieve their goals through strategic consulting and innovative design.

Global Fragrances and Beauty Brands Strategy
Optimized retail experience and positionning for global fragrances & beauty brands. We optimized ret...

Leading Supermarket Chain Private Labels Design
Transformed the brand of a multinational supermarket chain in the Middle East through innovative pri...

Leading Jewelry Retailer Store Design in UAE
Transformed a jewelry retailer by providing market research, design, and strategy services. Created ...

Leading Jewelry Retailer Store Design in Saudi
Revitalized a leading jewelry retailer's retail environment in Saudi Arabia by providing modern stor...

Home Decor & Accessories Retailer Store Design
Revamped Home Decor & Accessories Retailer's brand and store design with comprehensive design and st...

Global Home Decor & Accessories Store Design
Transformed small family business into a global competitor. Conducted market research, improved bran...

Leading Beauty & Fragrance Retailer Store Design
Created an innovative retail environment that merged online and offline platforms, providing a uniqu...

Luxury Beauty Retailer Store Design in Oman
Revamped shopping experience for a luxury beauty retailer in Oman with a comprehensive strategy and ...

Leading Beauty Retail Brand Store Design
Transformed a leading beauty retail brand's image and retail environment through strategic planning ...

Leading Convenience Retail Chain Marketing
Improved in-store experience and communication strategy for a leading convenience retail chain. Our ...

Leading Organic Food Store Design in UAE
Created a UAE-based organic food store shopping experience for customers. Conducted a market study, ...

Gourmet Grocer and Café Design in Dubai
Designed and implemented a unique retail experience for a leading gourmet grocer and cafe in Dubai. ...

Leading Hypermarket Chain Store Communication
Transformed the in-store communication for a leading hypermarket chain in the Middle East, resulting...

Luxurious Pharmacy Store Design in UAE
Designed a unique and luxurious pharmacy concept that set a new benchmark for luxury healthcare reta...
What we do
Our global management consultancy services are carefully designed to help you achieve your ambitions, solve your challenges and support you through the journey.
Want to know more about us?
Supporting organizations across different industries and sectors

Agribusiness
Explore our expertise in identifying market opportunities, innovating business models, introducing n...

Consumer Goods
Explore our expertise in developing brand equity and product portfolio while navigating changing con...

Retail
Explore our expertise in developing value proposition and customer experience in line with digital d...

Food and Beverages
Explore our expertise in identifying market opportunities, expanding product portfolios, solving sup...

Hospitality & Leisure
Explore our expertise in designing innovative concepts, improving customer experience, gaining custo...

Real Estate
Explore our expertise in designing innovative concepts, improving customer experience, and increasin...

Public Sector
Explore our expertise in studying markets, and designing, budgeting, and managing futuristic strateg...
Latest insights

Retail
How Retailers in the UAE Can Optimize Store Traffic Through Design, Zoning & Experience
Retail success in the UAE depends on more than location. Discover how smart design, strategic zoning...

Retail
How Retailers in the UAE Can Optimize Store Traffic Through Design, Zoning & Experience
Retail success in the UAE depends on more than location. Discover how smart design, strategic zoning, experiential programming, and advanced analytics drive traffic and boost conversion in high-stakes...

Retail
Why Every Business Needs a Brand Health Assessment for Competitive Market Analysis
A brand health assessment helps businesses stay competitive by revealing strengths, weaknesses, and ...

Retail
Why Every Business Needs a Brand Health Assessment for Competitive Market Analysis
A brand health assessment helps businesses stay competitive by revealing strengths, weaknesses, and growth opportunities, enabling informed strategic decisions in dynamic markets.

Retail
Transforming Retail Success with Effective Customer Journey Mapping for Retail Chains
Customer journey mapping helps UAE retailers enhance experience design, streamline omnichannel strat...

Retail
Transforming Retail Success with Effective Customer Journey Mapping for Retail Chains
Customer journey mapping helps UAE retailers enhance experience design, streamline omnichannel strategies, and boost long-term loyalty by aligning customer expectations with business goals.

Agribusiness
Vertical Farming in the UAE: Transforming Food Security and Urban Agriculture
Vertical farming is redefining agriculture in the UAE—cutting water use by 90%, increasing yield per...

Agribusiness
Vertical Farming in the UAE: Transforming Food Security and Urban Agriculture
Vertical farming is redefining agriculture in the UAE—cutting water use by 90%, increasing yield per square metre, and supporting national food security through smart, sustainable urban farming system...

Retail
How UAE Retailers Are Transforming Shopping with AI and Social Commerce
UAE retailers are blending AI and social media to create personalized shopping journeys. Explore how...

Retail
How UAE Retailers Are Transforming Shopping with AI and Social Commerce
UAE retailers are blending AI and social media to create personalized shopping journeys. Explore how social commerce is revolutionizing consumer behavior and digital retail strategy across the Emirate...

Agribusiness
Agribusiness Innovation Strategy in the GCC: Tech, Trends & Regional Relevance
Agribusiness in the GCC is transforming through agritech, vertical farming, and smart supply chains....

Agribusiness
Agribusiness Innovation Strategy in the GCC: Tech, Trends & Regional Relevance
Agribusiness in the GCC is transforming through agritech, vertical farming, and smart supply chains. Explore how innovation is solving food security challenges and reshaping the region’s agricultural ...
Reimagine your career
When you join our team, you'll be working alongside some of the brightest minds in the industry, collaborating on exciting projects that challenge you to grow and learn. We're committed to fostering a culture of innovation, creativity, and excellence, and we believe that everyone on our team has something valuable to contribute.
If you're passionate about making an impact and striving for excellence, we'd love to hear from you. Our team is always looking for talented individuals to join our dynamic and innovative team, and we can't wait to see what you can bring to the table.