The hospitality & leisure industry, which includes sectors such as hotels, restaurants, theme parks, and museums, has traditionally been sensitive to economic downturns and natural disasters. In recent years, the leisure hospitality industry has also faced increasing competition from online travel booking websites, as well as the trend of "bleisure" travel, where business travelers extend their trips for leisure purposes. In addition, the industry has had to adapt to changing consumer preferences, such as a desire for more unique and personalized experiences. In the face of all these trends and challenges, market participants in the leisure and hospitality sector will have to focus on innovative, cost saving products and processes to generate faster and more sustainable growth. That puts pressure on smaller players as well to compete and stay relevant.

Meanwhile the leisure and hospitality sector is changing, digital is putting further pressures with instant buying power in guests' pockets via their smartphones, creating more complex relationships between industry players and online agents, which are simultaneously providers of bookings and competitors for both profits and brand loyalty. A similar dynamic applies to relationships with credit card companies as they try to develop loyalty programs that come between the guest and the brand. Furthermore, new generations are also on the rise, with new preferences and priorities.

Ollen Group works closely with hospitality and leisure companies and their teams to maximize revenue and profits in the face of economic distress, and navigate declining occupancy rates and intense competition. We have deep understanding of the economics of the industry, the dynamics of customer needs, and extensive experience in helping Hospitality and Leisure industry companies adapt to local, regional and global conditions to recover, innovate and sustainably grow moving forward.