Food service plays a major role in the daily lives of people around the world. The industry is constantly evolving, and it is influenced by a variety of factors such as changing consumer preferences, technological innovations, and economic conditions. Currently, the food service industry is facing a number of challenges and opportunities, mainly in the form of increasing competition from a variety of sources, including new entrants to the market and the rise of alternative food service options such as food delivery services. At the same time, there is growing demand for healthier, more sustainable food options, as well as for a greater variety of international cuisines. In response to these trends, many food service companies are seeking ways to differentiate themselves from the competition, through developing of new menus and using innovative marketing strategies, as well as a focusing on sustainability and environmental concerns.

Ollen Group helps food service companies involved in quick service (fast food, cafeterias, buffets, and carryout), full service (fine & casual dining), catering, and hotels, among others, to but not limited to:

• Develop business plans, set goals, and create strategies for achieving success
• Understand their target audience and gather insights into industry trends and customer preferences
• Create a strong brand identity and develop marketing campaigns to attract and retain customers
• Develop and design innovative and appealing menus
• Create an inviting and cohesive atmosphere by designing the concept and interior layout, and choosing furnishings, decorations, and other elements focusing on establishing specific customer experience
• Create a professional and user-friendly website and/or app to attract and retain customers

Ollen Group is one of the top food service industry consulting firms in Dubai, UAE, Saudi Arabia, the Middle East & Africa region. Our food service industry consultants have extensive experience in providing integrated food service consulting services from research and strategy, to design and execution.